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It’s cookie deadline day – what have you done?
OK, so the day is finally here. What have you done to comply – or at least show that you are attempting to comply – with the EU Directive on cookies? For my own part, I’ve been back and forth over the last few weeks, and have looked at the law in detail and what […]
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EU Cookie law – is your website compliant?
It’s not long now until the EU cookie law, the EU Directive on Privacy and Electronic Communications, comes into effect. On 26th May 2012, all UK websites will need to comply with the new directive. According to a report by consultancy KPMG, issued this week, 95% of UK companies have yet to comply. That’s a pretty poor […]
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How to create a website in one day
I built a new website at the weekend. It only took one day. It’s for my sideline business where I train small business owners, freelancers and self-employed people how to do their own marketing, called Marketing in One Day. In just one day I attempt to convey to the delegates my 20+ years’ of marketing experience […]
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Colour Study – Marketing & Design
This is an unattributed guest post. Using the Correct Colour in Marketing & Design Colours are largely overlooked when creating new marketing campaigns and visible media. Usually one of the last things to choose, they should be the first. The right colour can change your mood, release chemicals to your brain and either excite or relax you. Hopefully you will find […]
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My own marketing: a case of the cobbler’s kids’ shoes
I’m sure you know the phrase, the cobbler’s children go the worst shod. The cobbler is so busy fixing his customers’ shoes, that he doesn’t have time to sort out his own children’s footwear. It’s such a true saying. Most places I have worked, or clients I have worked with have suffered from the same thing. When I worked […]
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