This is an unattributed guest post. Using the Correct Colour in Marketing & Design Colours are largely overlooked when creating new marketing campaigns and visible media. Usually one of the last things to choose, they should be the first. The right colour can change your mood, release chemicals to your brain and either excite or relax you. Hopefully you will find […]

People don’t always bother to check their writing when they’re blogging or putting together a business communication. They just want to get that stream of consciousness from brain to fingertips as quickly as possible. Then it often gets published without so much as a spellcheck, let alone a proper read through. I am a bit […]

A month or so ago, when I started the process of re-designing my website, the designer I chose was suggesting layouts and themes. One of his suggestions was to have an arc across the screen – in a wide smile – a bit like the element on the Amazon logo. The argument was that this […]