advertising
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Promoting your exhibition stand so that it attracts a high number of quality visitors
This is the second article in a series I am writing aimed at exhibitors at We Mean Business, an exhibition organised by the FSB that takes place in Croydon in November. The article has been adapted slightly from the original, so that it is meaningful for whatever exhibition you might be attending. There’s an old adage that […]
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About.me – How to run a great awareness and user acquisition campaign
I’m a big fan of about.me, as I have said before. The site, which allows you to create a free profile, is running a new campaign and competition – which I want to win, but that’s by the bye – and I think it’s a great marketing idea. To take part, users can opt in […]
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Group buying: is it worth it?
Group buying sites like Groupon, Living Social and KGB Deals – and the B2B equivalents Huddlebuy and SME Discounts* – have grown dramatically in popularity over the past months. With their extraordinary reach, the consumer-focused sites like Groupon can put your business in front of an enormous number of potential customers in a very short […]