… by always having a marketing resource on hand

Marketing staff don’t come cheap. And you most likely cannot afford to employ someone on a full-time basis. But you could have a director-level, qualified marketing consultant working within your business for half a day a week for less than £11,000 a year. (And that’s without paying for sick pay, NI, holiday pay or a pension).

Perhaps you want to acquire new customers, or build awareness of your products or services, or gain market share? The bottom line is that without some form of marketing input, you’re unlikely to be able to increase sales and profits.

For less than £11,000 a year, you’d get marketing planning and ongoing consultancy and advice, plus someone to run your marketing campaigns and evaluate your marketing ROI. (And if you only require a couple of hours a week – then it costs even less!)

Claire Kerr is a qualified marketing consultant (DipM) and member of the Chartered Institute of Marketing (MCIM). She has more than 30 years’ experience in marketing – working with a range of companies, from small start-ups, to medium-sized businesses, to large multi-nationals. Her advice and work will be tailored to your business and its needs – whether it’s marketing planning, campaign management, social media management, content marketing and website management or copywriting that you need.