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It’s cookie deadline day – what have you done?
OK, so the day is finally here. What have you done to comply – or at least show that you are attempting to comply – with the EU Directive on cookies? For my own part, I’ve been back and forth over the last few weeks, and have looked at the law in detail and what [...]
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EU Cookie law – is your website compliant?
It’s not long now until the EU cookie law, the EU Directive on Privacy and Electronic Communications, comes into effect. On 26th May 2012, all UK websites will need to comply with the new directive. According to a report by consultancy KPMG, issued this week, 95% of UK companies have yet to comply. That’s a pretty poor [...]
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LinkedIn adds “Follow company” button
LinkedIn has today added a new button that companies can add to their websites and which their users can click to quickly and easily follow them on LinkedIn. How does it work for the user? If you’re logged in to LinkedIn and you click on the button, you will automatically follow that company. If you’re [...]
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How to create a website in one day
I built a new website at the weekend. It only took one day. It’s for my sideline business where I train small business owners, freelancers and self-employed people how to do their own marketing, called Marketing in One Day. In just one day I attempt to convey to the delegates my 20+ years’ of marketing experience [...]
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12 Marketing Resolutions for 2012
Twelve for ‘12 Apart from completing my tax return, I usually take the time over the Christmas break to analyse my overall business strategy. Although I’m accustomed to fine tuning my marketing tactics as I go along, I always use the pre-New Year period to assess my overall marketing strategy in some detail and to see where [...]
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