design
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Colour Study – Marketing & Design
This is an unattributed guest post. Using the Correct Colour in Marketing & Design Colours are largely overlooked when creating new marketing campaigns and visible media. Usually one of the last things to choose, they should be the first. The right colour can change your mood, release chemicals to your brain and either excite or relax you. Hopefully you will find […]
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Two faced?
This is a guest post from Helen Ascott, Fly Design. Fly is a small but very creative, multi disciplined design agency with more than 30 years’ experience. They are truly passionate about design concepts and utilising their best creative abilities for client projects, from brand to business cards and everything in between. Two faced? When […]
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The importance of aligning communications to your brand personality
A month or so ago, when I started the process of re-designing my website, the designer I chose was suggesting layouts and themes. One of his suggestions was to have an arc across the screen – in a wide smile – a bit like the element on the Amazon logo. The argument was that this […]
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